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Work Experience

Feb 2017
Aug 2017

Sr. Analyst- Marketing

Verizon

Morristown , NJ, United States

Responsible for the execution of traffic driving grassroots marketing efforts including local in-store and sell-on-site sales events. Maintaining and leveraging vendor relationships across the market to support intiatives. Working closely with Consumer Marketing leadership to evaluate opportunities and execute on initiatives using week-over-week growth and impressions as measurement criteria. Partner with Go-To-Market on promotional launches to plan and strategize local in-store events tailored to those promotions and locations. Measure results of initiatives designed to drive incremental growth. Assist with the execution of internal and external events.

Vendor Table Days: Work closely with Apple, Google, Samsung, Motorola, and LG, with hopes to add Asus, Otter, Pelican, Hum, mophie, Fitbit to the vendor mix. Events are zero cost and project has provided for a 6% lift week-over-week in growth YTD (146 GA).

Coupon Tracker POC: Provide coupons for all in-store events and street fairs in NEM. Utilization of coupons have provided for an average of 13% lift WoW YTD (74 incremental GA)

NY/NJ/PHI Street Fairs: Utilize existing assets (Premium tents, Mini WOW, Big WOW) for LGR and sponsorship activations. Work closely with Amerifleet and retail leadership for staffing and execution of events. Street Fairs using NEM assets have accounted for a 64% lift WoW YTD (105 incremental GA)

Indirect Support: Work closely with Indirect Marketing Leaders to provide assets and help operationalize Agent events (GO, Street Fairs) based on forecasted and historic ROI calculations.

Aug 2010
Feb 2017

Solutions Specialist

Verizon

Boston, MA, United States

Sales Results: Meet and exceed quota/revenue target for net activations, customer renewals, accessories, handsets, and enhanced services.  Demonstrate equipment functions and network capability.  Perform rate package evaluations and propose solutions that best benefit the company and the customer. Move quickly throughout the store to actively engage customers, demonstrate products, and effectively execute the sales function.

Top 17% YTD 2016 Sales Rep Retail Leaderboard

Customer Retention: Maintain and grow existing customer base and manage churn.  Contact existing customers for contract renewals, and various data, accessory, and handset upsell opportunities.  Ensure customer satisfaction and resolve all customer issues and concerns.

86% Career VOICE NPS Rep Performance

Order Processing: Accurately process customer transactions

Training/Meetings:   Thorough knowledge of all store functions.  Remain current on all wireless products, services, industry and competitive trends.  Attend all applicable trainings/meetings.

Jun 2007
Jul 2010

Retail Store Manager

Nexgen Wireless DBA: Sprint

Kingston, MA, United States

•Oversaw and maintained the integrity of store operating procedures
•Coached and developed a high-performing sales team
•Exceeded organizational performance and individual performance goals
•Maximized the customer experience by "selling a complete solution"

Education

Sep 2015
Mar 2017

Bachelor of Science (Business Management)

Bellevue University

Bellevue , NE, United States

Sep 2013
May 2015

Professional Retail Sales & Management

Bellevue University

Bellevue , NE, United States

Sep 2006
May 2009

Associate of Business Administration

Quincy College

Quincy, MA, United States