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Seeking a job opportunity with an organization where demonstrated skills in Marketing, Proposal Management, and Channel Partner Relationship Management can be used to increase profitability and promote growth     

CONTACT

WORK EXPERIENCE

Dec 2016 - Present

Marketing Manager

Real Time Data Services

Gurgaon, Haryana, India

BID MANAGEMENT and PRE-SALES SUPPORT:

  • End to End Proposal Management for prospects within Canada, US, Europe and APAC markets
  • Responded to questions in RFP/ RFQ/ RFI and pre-qualification questionnaires
  • Consolidated all proposal responses, provided final editing and proofreading
  • Created winning themes and proposition for prospects
  • Edited content from all content contributors to ensure consistent flow and persuasive messaging
  • Prepared proposal defense presentations
  • o Developed new business with large key customers 
  • Mapping out prospects’ / clients’ business and creating cross-selling themes
  • Prepared Responsibility Matrix for effective tracking of key deliverable
  • Ensured delivery of qualitative & customized responses within challenging timelines
  • Prepared collateral for Sales & Marketing teams (case studies, flyers, and presentations) 
  • Ensured all documents are version controlled, updated and protected
  • Excellent Stakeholder Management through effective networking and rapport building
  • Data Management and reporting

EMAIL MARKETING

  • Responsible for the topline & bottom-line growth of the business via email marketing campaigns
  • Testing the HTML mailer for inbox placement
  • A/B testing campaigns to achieve desired open rate, click rate
  • Monitor IPs and Domains reputation and white listing
  • Administer Mailing Infrastructure - Authenticating the SPF, DKIM, MX, A record and CNAME and PTR (reverse DNS)
  • Fill up FBL (Feedback lookup) on major ISP for maximize Inbox delivery
  • Share reporting dashboards with ROI mapping for Senior Management / Business Head

Apr 2015 - Dec 2016

Marketing Manager

CampusEAI Consortium

Gurgaon, Haryana, India

EMAIL MARKETING – Same as above

BID MANAGEMENT and PRE-SALES SUPPORT – Same as above

CHANNEL PARTNER ACCOUNT MANAGEMENT

  • Liaison between the company and its channel partners.
  • Be responsible for building, maintaining and managing relationships with current and prospective partners
  • Partner On-boarding – Paperwork management, getting the partner up to speed on the product/services, setting up partner portal access
  • Ongoing Support – Provide channel partners with new business opportunities, product and technical support, and pre-sales support with brochures, case studies, or whitepapers
  • Remuneration – Calculating Channel Partner commission as per total business generated 

Sep 2007 - Apr 2015

Deputy Marketing Manager

EXL Services Pvt Ltd

Noida, Uttar Pradesh, India

BID MANAGEMENT and PRE-SALES SUPPORT – Same as above

INSIDE SALES:

  • Manage the inside sales representatives team
  • Set and track sales targets for the team
  • Suggest and implement improvements in the sales administration process
  • Coordinate department projects to meet deadlines
  • Report on sales metrics and suggest improvements
  • Prepare monthly, quarterly and annual sales forecasts
  • Research and discover methods to increase customer engagement
  • Ensure sales, finance and legal policies and procedures are met
  • Liaise with Marketing and Product Development departments to ensure brand consistency and increase sales

May 2006 - Jun 2007

Senior Sales Officer

Aspirant Technologies

Delhi, India

Mentoring New Agents, Attending Escalated calls, Quality Assurance etc

Education

Jan 2011 - Jul 2014

Post Graduatie - Marketing & international Business

Institute of Management Technology, Ghaziabad

Ghaziabad, India

Apr 2006 - Feb 2010

Bachelors of Commerce

Delhi University

Delhi, India

Apr 2005 - Mar 2006

Intermediate

Modern Public School

Delhi, India

Apr 2003 - Mar 2004

Matriculation

Modern Public School

Delhi, India

Skills

Beginner

Intermediate

Advanced

Semi-Pro

Expert

  • Email Marketing

  • Business Proposal Management

  • Partner Account Management

Hobbies

a

Cricket

C

Jogging